Koncept video
Instagram Stories
Instagram story 01
Instagram story 02
Podcast animation
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BACHELOR
GENKLANG
CHALLENGE
PROCESS
How can we create a space that brings different generations together through the experiences they share, rather than the differences that separate them? Genklang needed to make personal stories feel relatable and create an easy way for people to discover connections across generations.
I explored how storytelling, visual identity and digital interaction could work together to create an intimate and approachable experience. I focused on presenting the two perspectives side by side, making the connection between them visible while keeping each story personal. The podcast became an extension of the written stories, giving users the opportunity to hear the conversation behind them and experience the theme from both generations.
